INDIAN SUMMER COLOUR, A/W 2019-2020

 

Today, as far as November the sun keeps shining, prolonging summer in our minds and choices. What was once baptized as Indian Summer becomes a reality and is here to stay, inviting people to dress and eat differently,to colour life in other ways, celebrating warmth and tenderness as the one positive side effect of climate change. Ice creams are enjoyed later, country weekends are prolonged, and light fibres such as cotton and silks are chosen longer. People start layering lighter weight materials, are wild about cardigans and covers, and wear winter sandals. They start choosing colour over darks; gradually changing the mantra of chromophobia. Slowly, marketing’s irrational fear of colour fades to make room for whiter neutrals, lighter neutrals and tinted neutrals, as well as washed brights, medium brights and vivid brights to ritualise the summery autumns and mild winters that are here to stay. 

 

Lidewij Edelkoort NYC 2018

 

 

 

 

 

 

 

 

 

 

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